Develop (Product Shot)

As part of the develop stage I looked at two products a Yankee Candle and an Easter Egg. The reason I chose these objects was because they were both red as was the final product idea of a Coca-Cola can and both products were made of different materials one being glass and highly reflective and the other being cardboard which is not reflective. The final reason I chose these specific products for the experimentation process in my assignment was because I intended to use only recyclable materials, those being cardboard and glass in the experimentation and for the finalized product shot aluminium would be the material of the item. 

The backdrop for the images was created by opening up a box I was in possession of at the time and the of tape to stick the opened box to both the floor and to the wall. The next step was to obtain different lighting methods, a natural light source of sunlight was used and with a semi-transparent blinds to alter the amount of light from the sun could enter, other lights included the bulb hanging from the ceiling and lighting devices such as camera flash, and phone torches. The phone torch was used the most due to the ability to alter the intensity for the brightness of the light emitted and the ability to move the light to different positions to create different effects such as the prominence of shadows behind or below the product and highlight certain aspects of the products more than others.   

The final step in getting the desired outcome was the position of the camera and photographer in relation to the product. Several shots were taking with the camera with the camera moved slightly to the right to get the product to be on the left side of the image or with the camera raised to an elevated angle to create an image as if the viewer is looking down on the product.